Автор
Farai Chigora
  • 3 книги
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Farai Chigora — новинки

  • Corporate Governance in International Non Governmental Organizations Farai Chigora
    ISBN: 9783659579097
    Год издания: 2014
    Издательство: LAP LAMBERT Academic Publishing
    Язык: Английский
    International nongovernmental organizations (INGOs) have proved to be established entities and therefore their corporate governance practices need to be investigated to ensure good corporate performance. This book draws from the general understanding that INGOs are charity organizations whose actions are to be guided by the nature of their work, whilst in actual fact they do not usually espouse what they practice. The book therefore seeks to investigate the effectiveness of INGOs corporate governance practices. It goes on to explore whether there is a relationship between corporate governance practices and organizational performance.
  • Exploring Brand Dynamics: Value and Dominance Farai Chigora
    ISBN: 9783846543887
    Год издания: 2014
    Издательство: LAP LAMBERT Academic Publishing
    Язык: Английский
    The book on branding provides a platform by the student, managers, lecturers, business owners and the society to apply the various branding concepts and strategies. The academics will benefit through learning how various taxi owner managers established the logos, brand messages, trademarks, colours, symbols and experiences. Consumers of the taxi services will also understand how brands are created and used in any environment. Visitors from other cities and towns will know the type of taxi brands. This basis is built on the ground that brands stay in the minds of people. The proliferation of taxi brands in Harare and other towns make it noble to find out the issues and atmosphere behind such brands. Any other industries that are experiencing similar hype of brands will see some green lights on how to do it better. The views and responses of stakeholders in the mini survey were analysed to produce branding strategy features in the industry. The findings and associated discussion are therefore critical literature for future writers in the area of branding.
  • Value Chain Analysis of the Service Industry:Insurance Business Farai Chigora
    ISBN: 9783659496615
    Год издания: 2013
    Издательство: LAP LAMBERT Academic Publishing
    Язык: Английский
    Insurance business has been a guard against life misfortunes in the past decades. The households, companies and governments have received benefits from this business. However, there is need to analyze the Value Chain of this service so that all these parties involved maximize their intended benefits. It is really crucial in developing countries like Zimbabwe as they are moving towards developed status. The developed world has maximized on the benefits from this industry and more security, certainty and confidence has been built. The focus group of this book includes business students, investors, government, lecturers and the general household. This enhances the group assess their benefits in the value chain of the insurance business for future investments. Therefore the book uses the Value Chain model by Porter in order to assess its impact in the service sector, particularly insurance business.